Brand FOUNDATION   |   NAMING   |   Identity   |   Print   |   Packaging   |   E-COMMERCE WEBSITE   |   Photography   |   COPYWRITING

A fully-optimized e-commerce experience

A custom, mobile-friendly retail and e-commerce experience brought Threaded’s story and products to life. With the brand’s emphasis on fostering authentic connections in mind, the site ensured a welcoming, beautiful, and user-friendly design and interface that takes each customer on a journey with the brand, as well as streamlining their path to purchase. Keeping the audience and industry top of mind, the site was optimized for search through both design and content, while staying true to the soulful essence of the brand.
Creative Director: Chris Dowling
Director of Strategy: Jared Spears
Copywriter: Kate Butler
Account Lead: Kellie Wager, Allison Bowman
Agency: 214

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